Blog

The Warriors Running Group was started by Joseph N Sobus to bring people of different backgrounds who shared a common passion for running. The Warriors is a free running group that promotes healthy living, supports various charities and local businesses. This is the first running group to represent the Latino community and the Pilsen community in the 2011 Chicago Marathon.

There has been many inspiring moments for this season ranging from seeing our members on the Marathon’s billboards to havin

The University of Virginia Darden School of Business and its Tayloe Murphy Center released the findings of a major study today that outlines specific steps for how banks and credit unions can capture billions of dollars in deposits by reaching out to Latino and other “unbanked” households across the United States.

The year-long study titled “Perdido En La Traducción: The Opportunity in Financial Services for Latinos” also demonstrates for the first time that persuading households to keep their

In Hollywood's chase for America's new No. 2 demographic -- Latinos -- Carmen Marron stands front and center.

Marron is an upstart director with an improbable rags-to-film-festival-success story that begins in a Phoenix public elementary school where she was a guidance counselor to struggling Hispanic youths.

Witnessing inner-city youngsters bereft of positive models and encouragement eventually led her on a seven-year journey in which she and her husband sunk much of their life savings into a

Long recognizing the opportunities that exist with the burgeoning Hispanic market, State Farm continues to over-index when it comes to ad expenditures against Latinos.
State Farm advertising director Ed Gold, pointing out that 4,500 of the insurance company's 18,000 agent offices nationwide are bilingual, said "we didn't need the 2000 or the 2010 Census to tell us that the Hispanic market is growing. Our agents have been telling us they need Hispanic marketing materials to sell their products."