America's start-up culture is waking up from its post-recession slumber.
New business creation has long been sluggish compared with previous decades. In 2013, it hit a 20-year low. But since then, the pace of start-up creation has climbed for two years running, according to a study by the Ewing Marion Kauffman Foundation, and is approaching levels not seen since before the recession, in 2008 and 2009. Significantly, new entrepreneurs are opening up shop not because of necessity — in other words
Since the early-2000s when cell phones evolved from mobile dialing devices to “smart” phones for checking email, playing games, work and watching entertainment, it became very clear through research that the Hispanic population in the U.S. was a demographic consisting of eager and early adopters.
While the research clearly showed Latin Americans taking to the newest gadgets – not all entertainment and telecom companies were spending the money to truly market to this important demographic. Or if
The Hispanic population in the United States hit 57 million last year and the demographic accounts for more than half of the total U.S. population growth since 2004.
A Pew Research Center study found that California is the state with the highest number of Latinos, 15 million. Second is Texas (10.4 million), followed far behind by Florida (4.8 million), New York (3.7 million), and Illinois (2.2 million).
The three counties with the highest rate of Latino population growth, however, are in North
By now, many marketers have heard of the tremendous opportunities the United States. Hispanic consumer represents in terms of numbers and purchasing power. However, in the age of hypersegmentation and targeting, Millennials and bi-cultural Hispanics have risen to the top of marketer’s go-to Hispanic sub-segments. While most companies focus on this target, there is an untapped consumer segment that has serious growth potential, Hispanic business owners. READ MORE AT MEDIAPOST
In the next 15 years, the Hispanic population in the United States is expected to grow by 20 million people, a rate of growth that is three times the national average. In Nashville, the Hispanic population in 2010 was 106,257 people, and is expected to grow to 326,609 people in a similar time period.
This makes the U.S. Hispanic population the fastest growing segment of the population, and one that will have a significant health care presence. Today, more than 10 million Hispanic Americans are e
In a country built by immigrants, numbers represent the strength and ability to move forward both culturally and economically. Such is the case for Latinos, a growing force in the United States currently representing 18 percent of the overall population — a number expected to grow to 30 percent by 2060.
The economic impact Latinos have in the country as a group is growing at a steady rate, and according to Nielsen, a global information measurement firm, Latinos are "the most influential segment
If you go by the number of people who check the “Hispanic” box in US Census Bureau forms, people of Latin American descent make up 18% of the population. But, among the adult population, there are another 5 million, who don’t consider themselves Hispanic but descend from Latin America, according estimates from Pew Research Center.
Among the estimated 42.7 million U.S. adults with Hispanic ancestry in 2015, 89%, or about 37.8 million, thought of themselves as Hispanic or Latino, but the rest did
Increasing college enrollment rates among American-born Hispanics and a surge in Latina entrepreneurship aren’t enough to eliminate wage disparities that prevent Latino families from improving their economic well-being, according to a new report.
“Latinos are better educated than ever before. In many ways, we are moving forward,” said Rep. Loretta Sanchez, D-Calif., at the Congressional Hispanic Caucus’ release of “The Economic State of the Latino Community in America” report.
“But this last rec
Wage theft is epidemic and it hits Latino workers the hardest. A recent study by the Economic Policy Institute found that wage theft across America is costing workers $50 billion per year. Compare that to the robberies, burglaries, larcenies, and motor vehicle thefts in the FBI’s uniform crime report, which cost victims an estimated $14 billion over the same period, and you can see that calling wage theft an epidemic is no exaggeration.
Paying workers below the legal minimum wage, not paying for
Latinos are the fastest growing group of people 65 and older in the U.S. today. And the number of elderly Latinos with dementia is growing, too. Already, there aren’t enough bilingual, bicultural services to go around. That means increasingly, Latinos are going to have to leave work and other responsibilities to care for ailing family members.
Luis Sierra was already retired when his wife started to need care. That’s not typically the case, said Caroline Gelman, a social worker who does research
In advance of the holiday shopping season, BODEN, a cross-cultural communications agency, and QuestMindshare unveiled The Latina SmartPurse™. The Latina SmartPurse is an innovative research initiative focused on the Hispanic female in the U.S. This progressive research takes a deep dive into the modern Latina consumer, her influence, and what she expects from brands when making purchasing decisions.
"We are seeing a continental shift in Latina females and their role in our society and economy; t
Educational attainment among U.S. Latinos has been changing rapidly in recent years, reflecting the group’s growth in the nation’s public K-12 schools and colleges. Over the past decade, the Hispanic high school dropout rate has declined and college enrollment has increased, even as Hispanics trail other groups in earning a bachelor’s degree.
The issue of education is an important one for Hispanics. Roughly eight-in-ten (83%) cited education as very important to their vote in the 2016 election,
While Hispanics have median household income that’s about 20% lower than the overall median average, their sheer size means that they’re approaching $1 trillion in aggregate household income this year. That’s according to a new report from Geoscape, which looks at multicultural trends in the US.
The median household income for Hispanics this year is estimated to be close to $45k, below the $57k average. (More household income stats here.) Almost one-fifth (19%) of the US population identifies a
Geoscape, the leading market intelligence company focused on new mainstream consumers and businesses, reported today that over 993,000 Hispanics within the United States will turn age 18 in calendar year 2015; a monthly average of about 83,000. Hispanics will account for nearly 23 percent of all persons turning 18 within the United States.
This total represents a compelling fact that emphasizes the growing importance of the US Hispanic market as both consumers and potential new voters. Hispanic
In presidential election years, it is natural to see our political leaders also as the brokers of our economic salvation. Some, such as columnist Harold Meyerson, long have embraced politics as a primary lever of upward mobility for minorities. He has positively contrasted the rise of Latino politicians in California, and particularly Los Angeles, with the relative dearth of top Latino office-holders in heavily Hispanic Texas. In Los Angeles, he notes, political activism represents the “biggest
Every year during Hispanic Heritage Month (September 15-October 15) we recognize the contributions made and the presence of Hispanics in the U.S. However, your PR and marketing efforts should not be focused around this one month celebration but instead should continue year round. Here are 10 reasons why:
Fifty percent of the U.S. population growth from 2010 to 2015 came from Hispanics and now stands at 57 million, making it the nation’s second fastest growing group. The U.S. Census expects this
Edith Ramirez will be named to chair the Federal Trade Commission, USA TODAY confirmed Thursday.
President Obama plans to appoint his former law school classmate and friend who worked on his presidential campaigns to head up the government agency. She has been an FTC commissioner since 2010.
The FTC has authority over antitrust and consumer protection matters, such as deceptive advertising claims and anti-pyramid scheme enforcement.
The past few years, Ramirez has focused on intellectual proper
ONE in six Americans is Hispanic. In politics, ignoring the Latino vote is suicidal, which is why the Republican Party is at last getting serious about immigration reform. In business, ignoring Latino tastes is equally daft, which is why American firms are at last getting serious about pursuing the Hispanic dollar.
Between 2000 and 2010 Latino buying power more than doubled (see chart), says the Selig Centre for Economic Growth. Mitt Romney’s drubbing by Hispanic voters last year was a wake-up
Credit unions from the West Coast to the South and the Midwest are waking up to the fact that reaching out to potential Hispanic members is an important part insuring a growth for the industry.
According to U.S. Census Bureau estimates, there are roughly 52.0 million Hispanics living in the United States, representing approximately 16.7% of the total population, making people of Hispanic origin the nation’s largest ethnic or race minority. The U.S. Hispanic population is estimated to reach 132.
The unemployment rate for the nation’s largest minority group rose to 9.7 percent in January from 9.6 percent in December, according to a labor report released Friday.
The Latino numbers mirrored those of the general population, which saw a rise in unemployment from 7.8 percent to 7.9 percent in December. The rate is calculated from a survey of households, and more people in that survey said they were unemployed.
But the U.S. job market showed recovery in the last month, with the Bureau of Labor
