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Networks Struggle to Appeal to Hispanics

8602380875?profile=original

Sofia Vergara is probably the most recognizable Hispanic actress working in English-language television. She is one of the stars of “Modern Family,” among the highest-rated scripted shows on network television, and she has parlayed her celebrity into commercials for brands like Pepsi and Cover Girl.

Despite her popularity, “Modern Family” is not a hit with Hispanic viewers. Out of its overall viewership of 12.9 million, “Modern Family” drew an average of only about 798,000 Hispanic viewers in t

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8602380659?profile=original

Overcrowded emergency rooms can be fatal for Latinos and other minorities living in populated neighborhoods, suggests a study published in the journal Health Affairs.

Because minorities — Hispanics in particular — have low rates of health insurance, the emergency room has become a primary resource for medical care regardless of the severity of the medical issue. The process crowds emergency rooms and in turn emergency services become scarce, resulting in ambulance diversion, says study author R

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8602378692?profile=originalThese days a celebrity’s social media presence can go a long way and Shakira, Selena Gomez and Crisitiano Ronaldo are all aware of this as the three Latinos have topped Forbes Social Networking Superstars.

The list includes Barbados vixen and pop singer Rihanna, who came in first place, along with Mother monster Lady Gaga in second place and Gomez’s boyfriend Justin Bieber in fourth.

Shakira earned the sixth slot. The Colombian singer, who is rumored to be pregnant with soccer star Gerard Piqué’

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8602384876?profile=originalA quarter century ago, Fox figured there was room for more than just three big TV networks. It created Fox Broadcasting, which would redefine television with shows such as "Married ... With Children," "The Simpsons," "24" and "American Idol."

Now, Fox is hoping to stage an encore.

Rupert Murdoch's company on Monday unveiled MundoFox, a new Spanish-language broadcast network. A joint venture with Colombian powerhouse RCN Television Group, the network will challenge the Spanish-language media domi

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8602384465?profile=original

So you grew up watching Elmo, Cookie Monster and Big Bird, and now you want to be friends with Rosita, Luis and Maria.

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If you are a bilingual actor or actress between the ages of 18 and 25, this may be the chance of a lifetime: "Sesame Street" is looking for a new Hispanic character.

The producers of "Sesame Street" told The Associated Press that they are holding an open casting call on Monday, August 20 at Manhattan's Roseland Ballroom for a recurring character to join the "'Se

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In a large epidemiologic study, researchers at UCLA’s Jonsson Cancer Center found that babies of U.S.-born Latinas are at higher risk for retinoblastoma — a malignant tumor of the retina which typically occurs before the age of 6 — than children of Mexico-born mothers.

The study, which focused on infants born in California, also found that children of older fathers and those born to women with sexually transmitted diseases were at greater risk for the disease, as were children from multiple-bir

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8602378498?profile=original

When many of us think of starting a business, we think of a long road ahead, a lot of sacrifice, and of course – the burning question – how to secure access to capital.

Every start up business requires seed money – some more than others. Interestingly enough, leveraging digital media to start an online business may be more affordable than one may think and I’m pleased to see that Latinas are jumping onboard this bandwagon early.

We already have several examples of Latina entrepreneurs that are

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Latinos on the Rise

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There’s enormous and warranted attention in news reports this morning to Ted Cruz’s apparent double-digit victory over the Texas lieutenant governor, David Dewhurst, in that state’s Republican primary for a U.S. Senate seat. It was a headlines-grabbing, come-from-behind trouncing, and the reports focus specifically, and rightly, on what it says about the continued potency of the Tea Party and the lure of a certain sort of purism in the Republican Party, whose establishment seems unable to beat

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Everyone knows that yellow and blue make green ... but what do Latino and non-Latino make? For starters, it's causing a new dynamic called interculturization—the interaction and marriage of different cultures.

Hispanic Group claims that the Latino craze that has been sweeping the nation for the past decade is causing this phenomenon, which is having a dramatic impact on American culture with all things Hispanic exploding in the mainstream. Non-Latinos living in predominantly Hispanic neighborho

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The Office of Personnel Management (OPM) released two reports regarding diversity in federal employment that should not escape notice in the Federal Eye.

The reports on Hispanics and people with disabilities, released in late July, show noteworthy increases in employment, particularly among Latinos in the Senior Executive Service.

The percentage of new SES hires who are Hispanic jumped to 5.4 percent in fiscal 2011, from 2.7 percent the year before, a significant increase. The increase in federa

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8602383693?profile=original

Unlike other U.S. wars, the recent wars in Iraq and Afghanistan have relied on a relatively small number of volunteers deployed multiple times. This combination puts an extreme mental toll on the women and men who serve and has put a spotlight on the increase in post-traumatic stress disorder, or PTSD, cases among service members. The U.S. Department of Veterans Affairs recently reported that 15 percent of veterans from Afghanistan and Iraq currently suffer from post-traumatic stress disorder.

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8602378481?profile=originalEight summers ago, a fresh faced politician took to the podium for a keynote address at the Democratic convention that launched him onto the national stage and a path to the White House.

Among the viewers of then Sen. Barack Obama's national debut was Julian Castro, now mayor of San Antonio, who will follow in Obama’s footsteps as keynote speaker at the Democratic convention this year in Charlotte.

In picking Castro, Democrats are acknowledging the power of the Latino vote in the 2012 race for t

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IHCC Welcomes Joseph DeLaGarza to its Team

8602134663?profile=originalJoseph DeLaGarza has joined the Illinois Hispanic Chamber of Commerce (IHCC) as a Senior Business Counselor primarily assigned to work with the Minority Business Development Agency / Chicago Minority Business Center that IHCC operates in partnership with the Chicago Minority Supplier Development Council (CMSDC). In this role, he will assist Minority Business Enterprises (MBEs) with the following:

- obtain certification as an MBE
- promote and connect them to Fortune 500 companies and other large

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8602383874?profile=originalNearly 150 years ago, St. Scholastica Academy opened its doors to educate German immigrants.

This September, the school will once again be a place of learning for immigrant children when the United Neighborhood Organization moves in and welcomes an anticipated 570 Latino immigrant students.

St. Scholastica announced Sunday that UNO signed on to lease most of the Rogers Park campus and open a new charter school Sept. 4. UNO is a Chicago-based organization focused on helping Latino children and fa

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8602384052?profile=originalAccording to a recent AARP report, middle-aged and older Hispanics are having the hardest time coping with the Great Recession. About one in five of them have delayed retirement, and one in 10 have taken on a second job.

As the huge baby boom generation—78 million people in the United States born from 1946 through 196, about 10 percent of them Latino—reaches age 65, many aging Hispanics are continuing to work because they need the income. But others keep active willingly and like to inspire peop

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The first thing you might notice when walking into Mi Pueblo Mexican Bakery is the aroma of freshly baked breads and burritos.

The next thing: laughter or friendly conversation coming from the store’s dining area, where friends gather for lunch or a quick snack after work.

On a recent Friday, two Spanish-speaking men sat at a table eating their lunch and laughing, while a woman ordered her meal in English and customers from various backgrounds shopped the market.

While Mi Pueblo sells a variety

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8602383863?profile=originalAs Mitt Romney heads off on his "Earning His Foreign Policy Chops" tour (Hit the Olympics opening. Check. Shake hands in Poland. Check. Look serious and concerned in Israel. Check.), the real election battle is in cyberspace. Especially the one aimed at young Latinos.

If you've been hit with loads of texts; your inbox has offers for T-shirts or dinner with Candidate X; and every time you open Facebook there, on the side is, a presidential-looking picture of a Candidate inviting you to "like" him

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8602383467?profile=originalWhen many of us think of starting a business, we think of a long road ahead, a lot of sacrifice, and of course – the burning question – how to secure access to capital.

Every start up business requires seed money – some more than others. Interestingly enough, leveraging digital media to start an online business may be more affordable than one may think and I’m pleased to see that Latinas are jumping onboard this bandwagon early.

We already have several examples of Latina entrepreneurs that are r

Read more…

8602381900?profile=original

Policymakers and education leaders laud students who finish their college degrees within the four-year ideal. But Mario Escalera, a University of Texas at San Antonio student, will be glad to earn his bachelor's in about twice that — especially if it means he can avoid student loan debt.

The first-generation college student, who was raised on the Southeast Side by grandparents from Mexico, said his family instilled in him a strong fear of borrowing money.

“Because they had no credit, they never

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8602380482?profile=originalHernan Lopez doesn’t look like a guy who produces telenovelas, the soap operas that dominate the airwaves throughout Latin America. He looks like a guy who stars in them. With his wavy black hair, firm jawline and velvety Argentinean accent, it’s easy to picture him galloping home on a white horse to rescue his childhood sweetheart from losing the family hacienda to a corrupt patrón.

But Lopez has a different quest ahead of him. As CEO of Fox International Channels he’s the point person and prim

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