Latin America (3)

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Christmas across Latin America is less a single day and more a full season—one that blends Catholic traditions, Indigenous and African influences, local flavors, and a strong emphasis on family and community. While each country has its own signature customs, many households share the same rhythm: festive gatherings build through December, peak on Christmas Eve (Nochebuena), and often continue into early January.

Below is a guide to some of the most beloved Latin American Christmas traditions—

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As the countdown to the 2026 FIFA World Cup begins, one audience has emerged as the most powerful force driving soccer’s dominance in the United States: U.S. Hispanics. For FIFA, major sponsors, broadcasters, and global brands, Hispanic fans are not just another market segment—they are the cultural and economic engine behind the sport’s explosive growth.

From packed stadiums to record-breaking television ratings, from merchandise sales to social media engagement, Hispanic consumers consistentl

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Unveiling Latin America’s economic success

A lot of attention has been focused on the remarkable economic success of China, India and other Asian countries. So much so that the rise of Latin American companies as major players on the international economic scene has almost gone unnoticed. “Latin American companies have fallen through the cracks,” says Lourdes Casanova, a lecturer in strategy at INSEAD and author of Global Latinas: Latin America’s emerging multinationals. “While other emerging market economies have been oversold, Latin A
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