Blog

The prevailing wisdom is that investment in the Hispanic market is a growth move by marketers looking to increase their revenue and market share. However, I have quietly noticed a trend during the last few years that leads me to question the motives behind these investments. Has increased Hispanic market investment been a defensive move?

If you look closely at the brands and industries that are spending the most and increasing their investment against the Hispanic market, they have something in

I remember the day I told my parents I was pregnant. It was 1997, the fall of my junior year of high school. We had immigrated to the U.S. from Mexico a little over a decade earlier. We — my parents, my siblings and I (plus some extended family) — lived in a cramped two-bedroom apartment outside of Los Angeles. My parents worked at a bungee cord factory.

When I broke the news, my mother, who has a second grade education, wept. “I thought you wanted to go college,” my father said softly. “What ab

For many businesses to continue to grow and thrive, it takes more than just excellent products and services. It takes building awareness and a loyal customer base. It also requires patience and resilience to make it through the difficult times. And it takes building a community of partners, contacts and allies for continued success.

There is no substitute for a great network, even as our definition of what makes a network becomes more elastic as our preferred ways of connecting and sharing infor

It is no secret that Hispanics and African Americans are continuously missing in tech companies, especially in Silicon Valley, which is home to some of the world’s most powerful tech companies.

Google is looking to change that with a new pilot program called CODE2040 in three cities, Chicago, Austin and Durham, N.C.

The San Francisco nonprofit will give minority entrepreneurs in each city a one-year stipend, free office space, a trip to Google headquarters in Mountain View, mentoring from entrep

Nearly three-quarters of all Hispanics (74 percent) say they feel better positioned financially than they were three years ago, and that may be better prepared for potential financial crises.

So reports Massachusetts Mutual Life Insurance Company (MassMutual) in a new report, "Financial Resiliency,” which examines perceptions Hispanics have of their finances today as compared to the past and how prepared they are for emergencies. READ MORE AT LIFEHEALTHPRO

Hispanics are the only major U.S. race or ethnic group whose employment level has returned to pre-recession levels, The New York Times reports. The report notes that employment among Hispanics increased 5 percent over the last year, a surge driven in part by the recovering construction industry.

"The construction industry as a whole gained over half a million jobs (in 2014), about 20 percent of all the jobs created in the United States economy," the report states. READ MORE AT NOLA.COM

https://oss.ticketmaster.com/aps/hawks/EN/link/promotion/home/681dd758b82a5bd0dfa13c5830d860f1cb8761ef

CLICK HERE  to purchase your tickets or go to https://oss.ticketmaster.com/aps/hawks/EN/link/promotion/home/681dd758b82a5bd0dfa13c5830d860f1cb8761ef

Enter Promo Code:  BizBBall

Questions? Call Angela Spence with the Hawks at 404-878-3253

TICKETS NEED TO BE PURCHASE BY MARCH 6, 2015 DUE TO THE OVERWHELMING SUCCESS OF HAWKS DEMAND FOR TICKETS - BUY TODAY 

Join National Black and Latino Council 2nd B

March typically marks the beginning of the spring-cleaning season, when we start to shake off the winter doldrums, open up the windows and roll up our sleeves to scrub away the dirt and cobwebs.

But cleaning house right now may not only be good for your abode—it could also prove beneficial to your career.

And it looks like a lot of us could use a little "spring forward" when it comes to our professional lives.

According to recent Gallup research, 2014 was a bit of a ho-hum career year: Slightly

Your network is useful to you at different stages in your working life so it’s vital that you find time to keep nurturing it. If you neglect your network when you think you don’t need it, it will neglect you when you need it most.

Everyone hates that one person in their network who only gets in touch when they need something. Here’s why you need to continuously nurture your network.

1. Networks grow in value

Your network is an asset that’s constantly increasing in value. As you grow older and wi

“The single biggest problem in communication is the illusion that it is has taken place,” said the famous playwright George Bernard Shaw. Although many U.S. retailers believe they are communicating their message to the American people, there is one community they all too often miss -- the country’s Hispanic community -- and that’s too bad.

One good reason is the numbers: One merely has to look at them to grasp the gravity of this lapse. Some 56 percent of the growth in the U.S. population over t

Are leaders born or made? This is a debate as timeless as the question “Which came first: the chicken or the egg?”

Some people think leaders are born—they naturally possess the social intelligence and charisma that motivates others to work together. Others believe that leaders are made—they build their skills with practice, experience and mentoring.

So which is it—born or made? READ MORE AT FORBES

The boating industry wants to see more Hispanics enjoying the waterways.

Boat manufacturers, dealers and suppliers know their future depends on boosting business among the country's largest minority group, at 17 percent of the population. By 2050, Latinos will double in number to 106 million, or nearly 27 percent of U.S. residents, the census projects.

Yet today, Hispanics go boating — whether owning, renting or chartering — proportionally less than other groups. For power-boats, just 4.9 percen

In three terms representing Colorado in Congress, John Salazar got used to angry voters calling him a Mexican and not a proper American. During fights over the Obamacare health-insurance law, a constituent told him to “go back where you came from”. The attacks were misplaced. Mr Salazar is proud of his Hispanic heritage, but he comes from a place with deeper American roots than the United States. One of his ancestors, Juan de Oñate y Salazar, co-founded the city of Santa Fe in New Mexico. That w

The Illinois Hispanic Chamber of Commerce (IHCC) is welcoming their newest edition to their team Roberto Escalante. He will be taking on the position of IHCC’s-”Chief Operating Officer.” Roberto is incredibly knowledgeable and will contribute his business expertise to his new role.

Escalante has been serving as a Director of the USDOTs Great Lakes Region Small Business Transportation Resource Center, for the last 5 years. Prior to joining the Chamber, Escalante has spent over 20 years in a varie

Last week, Governor Bruce Rauner appointed Arabel Alva Rosales to the Chicago Transit Authority’s Board of Directors. Rosales is the President & CEO of AAR & Assocs., Ltd., an IHCC Executive Member. She also serves on IHCC’s Board of Directors. We are very excited to see Arabel in another prominent leadership position in the community. Check out the excerpt from the Office of the Governor’s announcement.

“Governor Bruce Rauner has selected Arabel Alva Rosales to the Chicago Transit Authority Boa

With more than a decade of experience leading entrepreneurs in diversity and inclusion markets, Gerardo Rodriguez has championed tasks to instill sound teaming ventures, develop strategic business alliances, and ensure all small diverse businesses benefit from diversity programs within major corporations and government agencies.

During his tenure as a professional business advisor at the Chicago Urban League and Illinois Hispanic Chamber of Commerce, Gerardo successfully assisted businesses in o

From 1980 until 2010, while the Latino population in the United States was skyrocketing, the number of Latino physicians, per capita, dropped precipitously, according to a new national study.

The nation’s Latino population rose 243 percent between 1980 and 2010, the study of detailed census data found. During that same period, the number of Latino medical doctors per 100,000 Latino residents declined 22 percent, creating a shortage of physicians with many of the language and cultural skills need

Latinos have been getting hired for new jobs at a faster pace than any other group according to job figures released earlier this month. The increase in employment is largely driven by two components: a construction boom in states like Texas, lower rates of immigration from places like Mexico. The rate of retiring of Anglo baby boomers is also helping out.

However the most noticeable driver is the million or so new jobs created in the building industry which led to some 315,000 new construction

The cultural demographic shift in the United States is about the workplace and marketplace telling us it’s becoming less about the business defining the individual and more about the individual defining the business. This is exactly what Hispanics are awakening corporations to, as they begin to recognize that young professionals entering the workforce are in search of the right career and employer who will allow them to be their most authentic selves.

This equally holds true to those Hispanic p

Marketers have focused on millennials for nearly a decade, making them among the most-studied group of young adults. But as the tail end of millennials turn 21 and graduate from college, it’s time to turn our attention to next major consumer group – those under 21.

While there is no agreement on their label or exact range of birth years, most demographers indicate they were born between 1995 and 2010. This currently puts the “Gen Z” consumers between 4 and 20 years old, with the marketing sweet