“Latinos are actually changing the fabric of our society and the growth of our country,” said Abigail Golden-Vazquez, executive director for the Latinos and Society Program at the Aspen Institute.
Fifty-five million Hispanics live in the United States today, a number that is expected to double by 2050. It was a statistic revealed Saturday during an Aspen Ideas Festival discussion about the Hispanic demographic explosion in the U.S. READ MORE AT ASPEN DAILY NEWS
Hispanics reached a historic milestone in California last week: they are now the Golden State's largest single ethnic group, according to new U.S. Census estimates. The new data confirms projections made last year by California's Department of Finance. But while Hispanics make up 39 percent of the state's population, they still lag when it comes to voter turnout and political clout. READ MORE AT KQED
Everyone wants to reach new heights in their business, and networking is the answer to that. Networking is vital to building your business, and here are some easy tips to take your networking to the next level:
1. Make a good first impression
As most of us already know, the first impression is generally the last impression. So, it is essential you create a positive impression on the person. A handshake says a lot about a person. A firm handshake indicates a strong and confident personality. Also
With the United States encompassing the second-largest Hispanic population in the world accounting for 18 percent of the population — trailing only that of Mexico — it makes good business sense for every company's radar to be focused on the growing Hispanic marketplace.
Propelled by a U.S. Hispanic community that has grown 592 percent since 1970 and is expected to comprise nearly a third of the general populace by 2050, restaurant operations from coast to coast are targeting this exploding marke
Hispanic shoppers like Maria Creamer are a retailer's dream. She goes to the mall at least once a week to either window shop or buy clothes. "We like to shop a lot, and always look good," said the 51-year -old Puerto Rican with a laugh as she winds her way through a department store in downtown Stamford, Connecticut.
Latina women are fast becoming the new majority consumer, and the purchasing power they wield is making retail companies sit up and take notice.
"I don't care if it is from Walmart
You may be tempted to unleash your fury in an email. After all, the format allows you to thoroughly cover your grievances—something that might not happen in the heat of the moment.
While email can allow you to avoid an awkward or heated in-person exchange, the format does little to resolve the conflict and move the relationship forward. Instead of lashing out on email, follow this advice:
• Don’t forget that you are addressing a person. When you’re hiding behind your computer screen, it is
Increased buying power and consumer loyalty are a few reasons to target U.S. Hispanics, but understanding the cultural nuances within this widely diverse market is essential for success.
According to the U.S. Census Bureau, the Hispanic market is the single largest ethnic group in the United States and contributes one trillion dollars in buying power. Although they actively embrace new technology platforms, U.S. Hispanics are very loyal and regularly remain faithful to their roots, especially th
The Latina segment of our population, particularly second-generation Latinas, is well positioned to enter the ranks of powerful leaders in the U.S. As the fastest-growing female demographic, Latina women will represent one in six individuals in the U.S. by the year 2050. With increasing college enrollments, often leading to the pursuit of advanced degrees, this ambitious, resourceful, and bilingual segment is offering up many of tomorrow's leaders. Further, Latina entrepreneurs own an estimated
The summer offers enormous potential to network and to build professional relationships.
The weather is generally kinder, and more people are inclined to be out and about. People tend to be happier, and happy people tend to be available and generous with their time.
The goal in networking is to establish strategic career-focused relationships. READ MORE AT THE STREET
Our thesis is that Hispanic students perform academically better when taught by Hispanics and that, therefore, Lone Star College must actively search for more qualified Hispanic teachers.
There is appreciable empirical evidence to document that Hispanics learn better from their own kind. We cite some of these sources. An NBER Working Paper reports: “The results of the test score evaluations indicate that exposure to an own-race teacher did generate substantive gains in student achievement for bo
A new study found that nearly half of the Hispanics living in the United States aren't aware that they have high cholesterol. However, awareness might not even help because only a third of those who are aware take medications.
High cholesterol is known to increase one's risk of heart disease and stroke due to the fatty deposits or plaque that builds up in the walls of the arteries. Eventually, this build up can cause a blood clot that could block an artery to the heart leading to a heart attack.
More Latinos are now graduating with postsecondary degrees in the fields of science, technology, engineering and mathematics (STEM), but they continue to be significantly underrepresented in the total number of STEM credentials earned.
A new report released Wednesday by Excelencia in Education found that Latinos earned more STEM credentials across all academic levels—including associate, bachelor and graduate degrees—over the last few years. However, only 9 percent of STEM degrees and certificat
Diligence and hard work, keeping your nose to the grindstone, will always pay off when seeking to land your next promotion or job opportunity, right? Actually, no.
This is not to suggest that such attributes are unimportant, but they are only components of success — not the end itself. Self-promotion is key, said Sharon Ranson, founder and president of the Ranson Group, at the recent Women in Investment Management Conference. Ranson moderated a discussion titled “Promote Yourself: Raise Your Vis
Two recently released reports provide an enlightening picture of the state of higher education for Latinos in the United States. While there have been encouraging developments over the past 10 years, Latinos remain underrepresented and underserved across virtually all post-secondary education sectors, with many barriers to Latino higher education attainment -- and the accompanying life-long, generation-spanning benefits that could accrue -- remaining stubbornly in place.
The first report is a 20
Most small businesses have no budget or marketing strategy. If you fall in this category, don’t worry there are ways to market effectively with little to no cost to you. However, once you get some money in, it is important to put together a marketing budget and a strategy so you may get greater results.
Here are 10 Small Business Marketing Tips to Help you Get Some Results.
1. Give Your Stuff Away
If you have the type of product or service, that once people try it, they will have to have more, t
Latin America is a modern marketer’s dream, and not just because of its size. By 2020, nearly one out of every 10 dollars in the world economy will come from Latin America. The region will soon represent 10% of the global population and 9% of global GDP, with 640 million customers. It also has the fourth-largest mobile market in the world, with social media adoption even surpassing that of the United States. Positioned at the forefront of digital and mobile adoption, Latin America provides an in
In 2014, Google came in for tough scrutiny when the Silicon Valley-based online search giant released employee diversity statistics showing scant levels of African-American and Latino employment, along with relatively low numbers of women holding technology and management positions. Google then was the first among major Silicon Valley technology companies, including Facebook and Apple, to release such figures in response to calls by fair employment activists to do so.
Earlier this month, the com
Learn more about the feature guests of the Marketing, Media and PR Networking Forum being held Thursday, June 18 at Kinmont Chicago.
Trina Fresco, Vice President, U.S. Community Alliances, Events and Engagement, Nielsen
Trina Fresco is the Vice President of U.S. Community Alliances, Events and Engagement for Nielsen. In her role she leads the collaboration with multicultural organizations across the country to increase Nielsen’s brand awareness with diverse consumers and improve the overall p
Even the most seasoned job hunter can make mistakes when it comes to writing resumes and nailing the job interview. So college students and recent graduates who are new to the process are bound to go through some missteps.
You can minimize the errors, though, by learning from the experience of those who've gone before you. Aliza Licht, senior vice president of global communications at Donna Karan International, the fashion brand, tells the tale of her rise up the career ladder in her new book, "
I am a Latino living in the U.S. That means I will live to be at least 80, according to the recently released CDC report. Whoopee! Not bad huh? That means I’ll outlive the “average white dude” by two years and I’ll outlive “the average black guy” by seven years. However, before I start adding up the years and budgeting my savings and social security funds, I should consider that I’m also much more apt to die from diabetes or complications from it than just about any other demographic group in th
